Finding your vintage style at Make Do And Mend

If you’re feeling intimidated by the idea of vintage shopping, or aren’t sure how to incorporate vintage into your current look, my first suggestion would be: start small. I don’t just mean with accessories rather than a full outfit (although that’s an excellent way to add a vintage vibe to modern clothes) I also mean visiting a small boutique rather than a cavernous warehouse to try out vintage shopping. 

Make Do And Mend in Pop Brixton, the box park of food stalls and bars on Brixton Station Road, London is a small but perfectly formed shop, full of fabulous vintage clothes and accessories carefully chosen by Sarah, who started Make Do and Mend in 2013. As well as sourcing unique, good-quality stock from all over Europe, Sarah also works with local brands who upcycle old clothes, if you’re after vintage with a modern twist. We put together a selection of outfits to show how you can create vintage vibes from any decade, even if you can’t get hold of the real thing. 

If you can’t find it, fake it! 

Vintage clothes from the first half of the 20th Century are becoming rarer; they are likely to be expensive or very fragile, and probably not the most practical choice for every day. It’s really easy to create a mid-century look with clothes from later decades though: some 80s styles drew heavily from the 40s and 50s, and this pleated skirt could easily be worn with a t-shirt for a more modern look. 

A flower-print tea dress will always give you a 40s vibe, and this 70s jacket has the boxy shoulders and nipped-in waist that were a feature of 40s styling. Bring either of these pieces up-to-date by pairing with some denim or chunky jewellery. 

Select your silhouette

Although most decades are associated with an iconic look, that was rarely the only look around, and every decade was responsible for multiple trends: the 60s went from mini to maxi dresses, and from monochrome to psychedelia, in the space of a couple of years. Most decades will have something that will appeal to your personal aesthetic, but it’s always worth experimenting with something new. 

Although most decades’ signature looks focus on a specific idealised body type, most people (then, as now) didn’t have that body type and still had to buy clothes! Vintage shopping is a good opportunity to try out colours, fabrics or clothing proportions that have nothing to do with trends but are the style you’ve been craving and can’t find on the high street.

Be Bold

One of my favourite kinds of vintage find is a statement dress: something with a bold print that is instantly A Look even if I forget to put on any accessories. This is also a great first step into vintage shopping; with a statement dress there’s no worry about what to wear with it, and classic jewellery and accessories won’t detract from the impact.

But it’s also worth experimenting with something a little more unusual. Trousers often go unloved in vintage shops, but with fitted wide leg trousers coming back into fashion, now might be the time to try on those fabulous 70s flares. Trouser hems are an easy thing to alter (see my tutorial here), so the only “trick” is to find the proportion that is right for your body type. 

Create Self-Confidence

Most of us understand the power that the right outfit has to make us feel good about ourselves. Wearing clothes we love can make us feel more confident, and some well-chosen vintage can help you stand out from the crowd. Sometimes dressing the part even if we don’t feel it can give us the boost we need to make the right impression.

 I love the way the exaggerated proportions of 80s womenswear encourage the wearer to take up space, visually and physically, at work and at play. Any of these separates could be toned down by pairing them with modern neutrals, but sometimes part of the fun can be to go all in with a bold vintage look. 

Channel your Inner Child

Need reminding that you’re not as young as you once were (if your joints aren’t already doing it for you)? The clothes you wore as a teenager are back in fashion, although now they are “vintage”. At first my instinct was to shriek “why did I wear that?” as a rhetorical question, but as I dressed up as my teenage self I started to think about this question seriously. 

Buying clothes with friends rather than under parental supervision, sometimes with money I had earned myself from my Saturday job, was a key part of exploring who I was, and who I wanted to be, or could be. Clothing might be an ephemeral way of pushing boundaries, but it’s worth remembering that it’s an option that’s always available to us. With so much “advice” telling us what we shouldn’t wear, vintage shopping is a great way of discovering what we want to wear. If we buy clothes we love, we’re more likely to keep wearing them and take care of them, reducing our negative impact on the environment by keeping clothes out of landfill.  

All the clothes, jewellery and accessories I’m wearing in these photos are available at Make Do And Mend (except my shoes, which are from Po-Zu). Make Do And Mend is open 12-7 Sunday-Wednesday and 12-9 Thursday-Saturday. They are also involved with the Brixton Vintage Kilo Sale, in case your first taste of vintage shopping gives you a big appetite! Keep up-to-date with events and sales over on the Make Do And Mend Instagram. Pop on over to Pop Brixton and discover your vintage style!